Sony signals end of hardware subsidies as PS6 may cost north of $1,000 to make
Sony says it will not sell PlayStation hardware at significant losses to absorb rising component costs, signaling that the next-gen PS6 could carry a premium price. Executives note that price increases have already been implemented outside Japan, and insider estimates put PS6’s bill of materials around $960, implying a retail price well above $1,000. The stance suggests a shift away from subsidized hardware even as demand remains, and Sony stresses it will prioritize communicating value to customers.
