Sydney Sweeney Defends Provocative Sports Ad Amid Online Backlash
Sydney Sweeney defended her provocative nude-style sports ad for the Novig platform after online backlash, pointing to nude magazine covers of Serena Williams, Ronda Rousey and other athletes to argue the campaign centers on sports. Critics accused the ad of sexualizing female athletes, while Sweeney shared behind-the-scenes photos and a nearly-naked video and described the campaign as “just sports.” Representatives didn’t immediately respond to requests for comment. The piece also notes her history with provocative roles and past campaigns.