PGA Tour Eases On-Site Social Media Rules to Expand Player Content
The PGA Tour is set to roll out a looser on-site social media policy that lets players post more content during competition days (up to 3 minutes on-site, six broadcast-highlight shots per round after TV windows), expands archive footage allowances for YouTube and other platforms (up to eight minutes per video and 120 minutes total), clarifies monetization rights, and ends the requirement to transfer ownership of players’ YouTube channels—while keeping some restrictions (no on-site ad sales from recordings, no collabs with non-PGA Tour partners). Changes discussed with the Player Advisory Council and slated for formal rollout later this month.