All articles tagged with #premium format
Christopher Nolan’s The Odyssey is driving a rare surge in Imax 70mm screenings, with fans traveling long distances, paying around $28 for tickets, and only a limited number of theaters able to project the format; the high demand highlights the premium-format niche, boosts Imax stock optimism, and signals continued interest in analog, large-format cinema despite restricted availability.
Imax’s stock surged after-hours following a Wall Street Journal report that the company is in the early stages of fielding possible buyers, as studios push premium large-format screens to lure audiences back to theaters. Shares rose about 11% to $37.50, while Imax executives declined to comment on takeover speculation. CEO Richard Gelfond has framed Imax as a valuable asset either on its own or within a larger company, but the sale process is early and may not lead to a deal as the industry continues to emphasize immersive premium experiences.