Lamborghini Raises the Heat on Exclusivity with the Revuelto SV Debut
Lamborghini unveiled the Revuelto SV at The Quail in Monterey as a $741k, 1,963‑unit limited flagship with a 1,050‑hp hybrid V12, signaling a strategy built on scarcity to lift margins. CEO Stephan Winkelmann emphasized the car’s uncompromising handling and confirmed no manual transmission is planned for now, while the model anchors Lamborghini’s top tier alongside its refreshed base lineup. The move comes as the company reported higher revenue in the first half of 2026 despite slower deliveries, underscoring a shift toward high‑margin, low‑volume cars; the Revuelto SV also highlights Lamborghini’s ongoing emphasis on exclusivity and iconic heritage.