All articles tagged with #self distribution
After debuting at Sundance with wide acclaim and a directing prize, Ricky is being released through a bold self-distribution plan by its creators, leveraging four-walling, a Kickstarter campaign, and targeted community screenings (including at San Quentin) to ensure access for those most affected by recidivism, ahead of an April 24 theatrical release.
Markiplier’s film Iron Lung, written, directed, starred in, and self-distributed by the YouTuber, opened on 4,000+ screens to about $17 million domestic and over $20 million globally on a $3 million budget; after pursuing and rejecting studio deals that would cede control, he chose independence, credits fans and theater staff for driving demand, and argues creator-led projects can headline theaters while challenging the industry stigma—with hints at future collaborations only on favorable terms.
Markiplier’s self-financed indie film Iron Lung opened to $21.7 million globally (NA $17.8M; international $3M), finishing No. 2 behind Disney’s Send Help. He wrote, directed and stars in the post-apocalyptic thriller and shed tears during a livestream, calling the achievement a win for indie filmmaking. With a 50-50 theater revenue split, he plans to reward the crew with bonuses and continues to push self-distribution as a viable path for indie projects.