"Walmart's Potential Acquisition of Vizio for Over $2 Billion Sparks Interest"
Walmart is reportedly in talks to acquire smart-TV manufacturer Vizio for over $2 billion, a move that could expand its advertising business and give it control of more than 20% of the U.S. television market. The potential acquisition comes as Walmart aims to monetize its shopper data and advertising opportunities, with its U.S. ad business growing rapidly. If the deal goes through, Walmart could gain access to Vizio's active user base and software platform business, impacting competitors like Roku. However, discussions are ongoing, and a deal is not guaranteed.