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Xbox Strategy

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The Coalition's $500M Bill: Unreal Engine Overhead vs. Xbox's Sales Slump
gaming1 day ago

The Coalition's $500M Bill: Unreal Engine Overhead vs. Xbox's Sales Slump

Windows Central reports that The Coalition's $500 million budget for Gears of War: E-Day is not solely for the game but includes years of Unreal Engine tooling and support for other Xbox titles. Meanwhile, Circana data cited by Wccftech shows Xbox's recent strategic shifts, including making Gears exclusive and removing Call of Duty from Game Pass, have failed to reverse declining hardware sales and engagement.