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Dua Lipa hits Samsung with $15M image-rights lawsuit

Dua Lipa has filed a $15 million lawsuit against Samsung, alleging the company used a photo of her face to market its TVs without permission or payment. The complaint claims copyright and right-of-publicity violations, plus false endorsement under US law, with the image reportedly appearing on marketing materials and TV boxes worldwide since 2025. Samsung has not commented, and Lipa’s team emphasizes she owns the rights to the photo and did not consent to its use.