Huawei's Surging Popularity in China Causes 24% Plunge in iPhone Sales

Apple's iPhone sales in China dropped 24% in the first six weeks of 2024, while Huawei's sales surged by 64%, leading to Apple's market share falling to 15.7% and Huawei rising to second place with a 16.5% share. The overall smartphone market in China shrank by 7%, with Huawei's resurgence attributed to the release of its Mate 60 series and Apple facing stiff competition from domestic rivals. Apple has responded by offering subsidies and discounts on certain iPhone models, while Chinese brands Vivo, Xiaomi, and Oppo saw declines in unit sales.