Ford Adjusts Production Amid Shifting EV Demand

1 min read
Source: Fortune
Ford Adjusts Production Amid Shifting EV Demand
Photo: Fortune
TL;DR Summary

Ford is reducing the number of workers making its F-150 Lightning truck due to weakening demand for electric vehicles, impacting about 1,400 employees as the Rouge Electric Vehicle Center transitions to one shift. The company expects slower growth in global EV sales and is adjusting production accordingly, while also hiring new employees and adding a third shift at its Michigan Assembly plant to meet strong demand for traditional gasoline-powered vehicles. This move comes as American car buyers show reluctance towards EVs, prompting Ford to cut production goals and delay spending on electric vehicles.

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