OpenAI Tests Chatbot Ads With View-Based Pricing, Targets Small Advertiser Pool

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Source: The Information
OpenAI Tests Chatbot Ads With View-Based Pricing, Targets Small Advertiser Pool
Photo: The Information
TL;DR

OpenAI has started offering its chatbot ads to a small group of advertisers, pricing based on ad views rather than clicks, with commitments under $1 million over a several-week trial, and plans to enable self-serve ad buying as it prepares a February launch.

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