Snap Secures $400 Million Perplexity AI Deal, Shares Surge

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Source: Bloomberg.com
Snap Secures $400 Million Perplexity AI Deal, Shares Surge
Photo: Bloomberg.com
TL;DR

Snap Inc. announced a $400 million partnership with Perplexity AI to integrate its AI-powered search engine into Snapchat, enhancing its AI chatbot capabilities and opening new business avenues, with the integration expected in 2026. The company reported solid Q3 earnings, user growth, and a rebound in advertising revenue, despite challenges related to user engagement and regulatory compliance.

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