Super Bowl ads swing between brilliance and cringe, with AI hype and celebrity shine

TL;DR
A roundup of this year’s Super Bowl ads highlights a mix of wins and misses, from Elf Beauty’s Melísa spot to a cringe-worthy body-hair shaver, with trends including celebrities appearing in multiple commercials, bold gross-out humor, and heavy AI messaging; longer online versions tend to be stronger than their broadcast cuts, and the piece even jokes about extending ad breaks to 15 minutes.
Topics:entertainmentadvertising#advertising#advertising-trends#ai-in-advertising#celebrities-in-ads#gross-out-humor#super-bowl-ads
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