Disney Upfront at Javits Center Unveils Star-Studded 2027 Slate
TL;DR
Disney's 2026 Advertising Upfront at New York's Javits Center showcased Josh D’Amaro’s CEO debut alongside 100+ on-stage stars, previewing Disney’s 2027 live events (CFP, GRAMMYs, Super Bowl LXI, Oscars) and new originals across its movie, TV, sports and streaming properties, capped by Olivia Rodrigo’s performance.
- Fandom takes center stage as Disney’s sports, TV and film powerhouses command the North Javits Center ESPN Press Room
- See Angela Bassett, Lindsay Lohan and More Having a Backstage Ball at the Disney Upfront (Exclusive) People.com
- Disney CEO Josh D’Amaro Tells Upfront Advertisers The Company Creates “Generations Of Belonging” Deadline
- Rita Ferro on Disney’s Next Chapter in Advertising and This Year’s Upfront The Walt Disney Company
- Disney’s 2026 Upfront Goes All in on Savannah Bananas, Billie Jean King and ‘American Horror Story’ Variety
Want the full story? Read the original reporting
Read on ESPN Press Room