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Paramount+ and HBO Max Merge Aims to Make a Netflix-Disney-Size Power Play

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Source: Page Six
Paramount+ and HBO Max Merge Aims to Make a Netflix-Disney-Size Power Play
Photo: Page Six
TL;DR

Paramount Skydance’s plan to merge HBO Max with Paramount+ (including Discovery assets) would create a mega-streamer approaching 210 million subscribers worldwide, potentially rivaling Netflix and Disney+. The move hinges on solving overlap in audiences (about 7.6 million U.S. subscribers subscribe to both) and navigating leadership dynamics between HBO’s Casey Bloys and Paramount’s Cindy Holland, but if executed well it could give the combined platform a broader reach for IP like Mission Impossible, Top Gun, Yellowstone, and more.

Topics:entertainmentbusiness#business#hbo-max#merger#paramount#streaming#subscribers
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  1. What HBO Max and Paramount+ merger means for subscribers’ favorite shows — from Yellowstone to House Hunters  Page Six
  2. Paramount-Warner Deal Promises to Shake Up Streaming  The New York Times
  3. HBO Max-Paramount+ to Combine Streaming Services  Variety
  4. Paramount Skydance plans to merge Paramount+ and HBO Max platforms  NBC News
  5. Paramount-WBD Merger Ends Premium TV’s Original Heated Rivalry, Brings Together HBO & Showtime: “It Warms My Heart,” Robert Greenblatt Says  Deadline

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