Taylor Swift files AI-proof trademarks to shield voice and image

1 min read
Source: CNN
Taylor Swift files AI-proof trademarks to shield voice and image
Photo: CNN
TL;DR Summary

Taylor Swift filed new USPTO trademark applications for two voice clips and an on-stage image to protect her voice and likeness from AI impersonation, a rare use of sound marks that could block AI-generated clips or images; the registrations list TAS Rights Management as owner and follow similar protections pursued by others like Matthew McConaughey as entertainment IP protections adapt to AI threats.

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