Bud Light Executives Take Leave Amid Controversy
TL;DR Summary
Alissa Heinerscheid, the VP of marketing for Bud Light, is taking a leave of absence after a partnership with a transgender influencer sparked boycotts from some customers. Todd Allen, the global VP of Budweiser, will replace her. The partnership with Dylan Mulvaney brought criticism from those who oppose "woke" culture. Anheuser-Busch InBev's stock is down 1.8% since the partnership was announced, but still up 9.1% for the year.
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