Adidas Sub-100g London Marathon Shoe Ignites Resale Frenzy
TL;DR
Adidas’ ultra-light Adizero Adios Pro Evo 3, worn by the London Marathon winners, is fueling a resale surge: StockX listings show prices above $5,000 for larger sizes and an average asking price around $2,627, though actual completed sales have peaked around $1,855.
- Adidas’ Record-breaking Marathon Sneakers Hit More Than $5K on Resale Market WWD
- Two adidas athletes Sabastian Sawe and Yomif Kejelcha break the Sub-2-Hour Marathon Barrier in the revolutionary Adizero Adios Pro Evo 3, as Sabastian and Tigist Assefa Shatter world records in London adidas News
- Sabastian Sawe’s sub-two marathon feat is the Roger Bannister moment of our time | Sean Ingle The Guardian
- The science behind the Adidas shoes that helped two marathoners break the two-hour mark Scientific American
- Euphoria in Kenya After Sabastian Sawe’s Record-Breaking Marathon Win The New York Times
Want the full story? Read the original reporting
Read on WWD