Nike expands NIL roster with eight top college football stars

Nike announced NIL deals with eight elite college football players—Trinidad Chambliss and Kewan Lacy (Ole Miss), Cam Coleman (Texas), Colin Simmons (LSU), TreyDez Green (LSU), Dante Moore (Oregon), Jared Curtis (Vanderbilt) and Chris Henry Jr. (Ohio State)—providing brand support, specialized products and media resources. The partnerships expand Nike’s NIL football roster, which already includes high-profile NFL players and a slate of high school signees, underscoring Nike’s long-term strategy to back talent across the college-to-pro pipeline.