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Nike

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Nike x NFL Rivalries 2026 Announces Eight New Uniforms, Highlighting Lions and Texans
sports4 hours ago

Nike x NFL Rivalries 2026 Announces Eight New Uniforms, Highlighting Lions and Texans

Nike and Fanatics expand the Nike x NFL Rivalries program for the 2026 season with eight new teams (Texans, Titans, Jaguars, Colts in the AFC South; Bears, Vikings, Packers, Lions in the NFC North), debuting Rivalries uniforms from Week 3 through Week 16. The jerseys will run for three years alongside existing alternates, with additional teams joining in 2027–28 and past participants wearing them in select games. The launch follows Fanatics’ best-selling release, and campaigns feature players like Lions’ Jameson Williams, Texans’ Nico Collins, Packers’ Jordan Love, plus local artists; jerseys go on sale Sept. 1.

One Piece x Nike Unveil Devil Fruits-Themed Air Max Plus With Global Drops
fashion1 day ago

One Piece x Nike Unveil Devil Fruits-Themed Air Max Plus With Global Drops

Nike and One Piece reveal three Devil Fruits–inspired Air Max Plus colorways (Gomu Gomu, Ope Ope, Mera Mera) with redesigned uppers and Jolly Roger tongue branding. A global SNKRS release is set for Sept 25, following Tokyo pop-ups (Sept 4–6) and regional launches (Sept 12–19) across major cities, with Australia pop-ups in October. Each colorway uses a different release method: Gomu Gomu via US SNKRS pre-order and regional releases; Korea gets exclusive access on Sept 25; Mera Mera launches Sept 12 at select retailers; Ope Ope launches Sept 19 at select retailers (no SNKRS). All colorways retail for $180, and the line includes apparel and Nike By You options in select regions.

Cruz revels as Nike stock hits 12-year low amid Betsy Ross flap
politics5 days ago

Cruz revels as Nike stock hits 12-year low amid Betsy Ross flap

Sen. Ted Cruz mocks Nike after its Betsy Ross shoe cancellation, noting the brand’s stock has fallen to a 12-year low with roughly $200 billion erased in value. The piece ties Cruz’s criticism to long-running disputes over patriotism and woke branding, and recalls Nike’s 2019 decision to drop the Betsy Ross shoe amid backlash sparked by Colin Kaepernick’s advocacy.

Nike’s stock spirals toward a multi-year low as branding debate swirls
finance6 days ago

Nike’s stock spirals toward a multi-year low as branding debate swirls

Nike has slid to a 12-year low, about 78% below its 2021 peak, as cost pressures, inventory issues and intensifying competition collide with a shift to direct-to-consumer. Critics tie the drop to woke branding and messaging, reviving “go woke, go broke” talk, though executives say deeper factors like execution and market shifts—including a 12% China revenue dip—are at play. Quarterly results beat expectations, but sentiment is mixed: JPMorgan downgraded the stock while some bulls see upside. LeBron James urged Nike to reconnect with its core communities, underscoring the challenge of balancing culture with core business.

Nike’s $40 Threshold Could Define Its Turnaround
finance6 days ago

Nike’s $40 Threshold Could Define Its Turnaround

Nike’s stock is down over 30% year-to-date and flirting with its 52-week low near $40. The Motley Fool flags this $40 level as a key watchpoint for Nike’s Win Now turnaround, noting a nearly $986 million tariff refund and ongoing efforts to rebuild wholesale channels, invest in teams, and tighten Chinese digital distribution as sales falter there. A new CFO started Aug. 17, but the piece says investors shouldn’t buy yet, as it remains unclear whether Win Now will translate into durable demand and margin gains; the stock’s movement around $40 could signal how patient investors are with the turnaround.

Nike sinks to 11-year low as turnaround doubts mount
business7 days ago

Nike sinks to 11-year low as turnaround doubts mount

Nike shares fell 4.3% to their lowest level since September 2014, wiping out over $200 billion in market value as investors doubt the depth and timing of a sustained turnaround; UBS data showing July declines in Nike and Jordan sneaker prices in secondary markets adds to concerns about brand momentum and suggests near-term revenue and margin pressure before any meaningful rebound.

Nike stock sinks to 11-year low as turnaround doubts mount
finance7 days ago

Nike stock sinks to 11-year low as turnaround doubts mount

Nike shares fell to their lowest since 2014, slipping about 4% and wiping out over $200 billion in market value from their 2021 peak as doubts about a turnaround grow. Weak direct-to-consumer sales and a fresh analyst downgrade weigh on sentiment, with UBS noting July secondary-market prices for Nike and Jordan footwear fell year over year, signaling softer brand momentum before a sustainable growth recovery is seen.

Nike sinks toward 2024 lows as growth doubts mount
finance7 days ago

Nike sinks toward 2024 lows as growth doubts mount

Nike’s stock fell about 4% to roughly $39 after a fiscal Q4 revenue of $11.0 billion, flat EPS excluding tariff benefits, and guidance for a low-to-mid single-digit revenue decline; analysts cite weak momentum, leadership turnover under CEO Elliott Hill, shifts in sneaker demand, and competition from On Holding as headwinds. The drop comes as Nike trades near multi-year lows, about 78% below its 2021 high and its lowest level since September 2024.

Nike Dips to Fresh 52-Week Low as China Headwinds Overpower Wholesale Rebound
business7 days ago

Nike Dips to Fresh 52-Week Low as China Headwinds Overpower Wholesale Rebound

Nike shares fell about 3% to a fresh 52-week low near $39.42 as revenue in Greater China declined 11% (13% currency-neutral) and direct digital sales in the region dropped 29%, offsetting a modest wholesale rebound; the higher‑margin direct and digital businesses are still shrinking, keeping margins under pressure despite a tariff-driven uplift. Analysts are split (e.g., JPMorgan downgrade to Sell with a $40 target) while peers like Lululemon and On Holding face similar headwinds, and the broader retail ETF holds up. Key near-term questions are whether Greater China sales stabilize and whether Nike Direct can return to growth while margins sustain after tariff effects fade.

Markets in focus as Fed signals, Ford gains, and Nike falters ahead of Wednesday open
business27 days ago

Markets in focus as Fed signals, Ford gains, and Nike falters ahead of Wednesday open

Investors await Fed Chair Warsh’s 2:30 p.m. press conference for hints on rate moves, keeping markets cautious as futures point to a lower open after a mixed session. Ford posted stronger-than-expected Q2 earnings and raised its full-year outlook despite revenue misses and production hiccups, while Apple is expanding into iPhone leasing with Klarna ahead of its quarterly results. The newsletter also highlights Trump’s 2025 financial disclosure linking major banks to his accounts and Nike’s continued sales decline in China, with Visa planning layoffs of about 2,600 roles.

Nike’s China Slump Signals Shift Toward Local Brands Under ‘China Chic’
business27 days ago

Nike’s China Slump Signals Shift Toward Local Brands Under ‘China Chic’

Nike’s Greater China revenue has fallen 30% since 2021, with eight straight quarters of declines, as younger Chinese shoppers favor domestic brands in the China Chic movement and demand locally tailored products. The company is revamping its China strategy, appointing a local product chief, launching two China-focused lifestyle capsules, and overhauling a fragmented, discount-heavy distribution network—a reset that could trim up to $1 billion in annual China revenue in the near term but aims to restore growth through localization and stronger brand connection.

Nike overhauls China online sales, trims partner stores to push its own platforms
business1 month ago

Nike overhauls China online sales, trims partner stores to push its own platforms

Nike will cut thousands of online storefronts in China and consolidate sales on its own website/app plus major platforms Tmall, JD.com and Douyin from January, effectively ending online sales by some partners such as Topsports. Nike says the move aims for a more consistent, trusted brand experience and will pair online consolidation with investments in bricks-and-mortar via 16 store partners. China revenue fell 12% year-on-year to $1.3 billion in the quarter, highlighting fierce competition from Adidas, On, Hoka, Salomon and domestic brands Li Ning and Anta.

Samsung eyes AI funding in Mistral as Asia markets wake to mixed signals
markets1 month ago

Samsung eyes AI funding in Mistral as Asia markets wake to mixed signals

Samsung stock climbs on reports it’s in talks to invest hundreds of millions in AI startup Mistral, while tech shares gain; oil prices edge higher on fresh U.S. strikes in the Middle East; Topsports slides after Nike plans to end online Nike sales in mainland China from 2027; HSBC warns of about $150 billion in HK IPO lock-ups due later this year; the yen hits a four-decade low prompting talk of intervention as Japan’s export growth accelerates; Asia-Pacific markets open higher with notable moves in Kospi and Nikkei amid earnings news from Pegasystems and Super Micro, plus caution from Jamie Dimon on equities at current levels.

Nike to Centralize Online Sales in China, Cutting Thousands of Distributors
business1 month ago

Nike to Centralize Online Sales in China, Cutting Thousands of Distributors

Nike plans to cut thousands of online distributors in China and shift online sales to its own website and app, plus official storefronts on Tmall, JD.com and Douyin, to unify branding and improve pricing control. The move could temporarily shrink regional revenue but aims to create a healthier, more consistent consumer experience; analysts warn of potential missteps if history repeats from past distributor-focused strategies, while partners like Topsports support the long-term ecosystem benefits.