Apple TV+ Price Hike Hits US Subscribers Immediately

TL;DR Summary
Apple TV+ is raising its US prices with immediate effect: the monthly rate jumps to $14.99 from $12.99 and the annual to $119 from $99, for new and existing subscribers starting Aug. 28; the Apple One bundle price also rises from $19.95 to $21.95 per month. Existing subscribers will be notified about the new charges about a month in advance. This marks the fourth price increase for Apple TV+ in four years, as the service continues to expand its catalog beyond the original limited lineup and competes with other premium streamers that have also raised prices.
- Apple TV Hikes Price of Streaming Service in U.S. Effective Immediately Variety
- Apple TV Hikes Price, Will Now Cost $14.99 A Month In U.S. Deadline
- Apple TV Hikes Prices as Streaming Inflation Continues The Hollywood Reporter
- Apple announces price increase for Apple TV and Apple One subscriptions 9to5Mac
- Apple TV Streaming Service Receives Price Increase MacRumors
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