Coca-Cola Rebrands in Germany Amid US Image Concerns
TL;DR
Coca-Cola is rebranding in Germany with a 'Made in Germany' campaign to strengthen its local image amid a broader decline in US brand perception in Europe, influenced by political issues and consumer boycotts of US products.
Topics:technologybusiness#brand-perception#business#coca-cola#germany#made-in-germany#us-image-crisis
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