Gamers favor XBOX branding in Sharma-led poll
TL;DR Summary
Xbox CEO Asha Sharma ran a X (Twitter) poll asking “Xbox or XBOX?” that drew 19,176 votes, with 64.8% favoring the all-caps XBOX. The result underscores branding preferences among players and sparks discussion about how Microsoft presents Xbox, though a single poll isn’t a commitment to change the brand.
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