Apple's Trademark Battle Over Actual Apples
TL;DR
Apple has been trying to trademark images of apples since 2017, and has launched similar applications in several countries. The Swiss Institute of Intellectual Property partially awarded Apple's request, but the company has now launched an appeal. The Fruit Union Suisse, which has a logo featuring a red apple with a white Swiss cross superimposed on it, could find itself in the position of having to change its logo because Apple wants IP rights to all depictions of apples in general, not just the apple with the bite in it like Apple's iconic logo.
- Apple is trying to trademark depictions of actual apples Mashable
- Apple Is Taking On Apples in a Truly Weird Trademark Battle WIRED
- Bananas IP case sees Apple seeking rights over actual apples PC Gamer
- Apple could force a 111-year-old fruit company to change its apple logo Android Authority
- Erm, it seems Apple really does want to own all the apples Creative Bloq
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