Tag

Intellectual Property

All articles tagged with #intellectual property

Trademark Shield: McConaughey’s Plan to Guard His Image Against AI Deepfakes
technology12 days ago

Trademark Shield: McConaughey’s Plan to Guard His Image Against AI Deepfakes

Matthew McConaughey has obtained eight trademarks protecting aspects of his persona—such as voice signals and short video/audio clips—in a bid to deter unauthorized AI use of his likeness. The move, granted by the USPTO after about two years of review, mirrors similar filings by Taylor Swift and aims to provide a federal enforcement tool beyond traditional rights of publicity. Legal experts warn trademarks centered on a person’s persona are narrow and may not fully stop AI-generated fakes (e.g., vocal timbre or unauthorized deepfakes), leaving questions about practical effectiveness. The strategy comes amid broader industry concern over AI in entertainment, SAG-AFTRA protections, and proposed laws like the No Fakes Act, underscoring that McConaughey’s approach is one of several tools actors are exploring to retain control over their identity in an AI-driven future.

Taylor Swift Defends Life of a Showgirl Trademark, Calls Suit Meritless
entertainment18 days ago

Taylor Swift Defends Life of a Showgirl Trademark, Calls Suit Meritless

Swift’s lawyers filed a response to Las Vegas cabaret performer Maren Wade’s lawsuit alleging that The Life of a Showgirl infringes Wade’s Confessions of a Showgirl trademark. They ask the court to deny Wade’s request for an injunction blocking Swift merch, accusing Wade of using Swift’s brand to gain attention. The filing argues there is no likelihood of confusion between the two marks, highlights First Amendment considerations, and notes differences in the marks, while citing prior related cases (including a similar Evermore Park dispute that was dropped). A May 27 injunction-hearing in Los Angeles is set as the litigation continues and Swift says it will pursue remedies for any improper use of her IP.

US Targets IP Protections: Vietnam Named Priority Foreign Country in 2026 Special 301
policy24 days ago

US Targets IP Protections: Vietnam Named Priority Foreign Country in 2026 Special 301

The USTR’s 2026 Special 301 Report designates Vietnam as a Priority Foreign Country for IP protection and enforcement, moves Argentina and Mexico to the Watch List, adds the European Union to the Watch List, and removes Bulgaria from the Watch List. Six countries remain on the Priority Watch List and 19 are on the Watch List. USTR will decide within 30 days whether to launch a Section 301 investigation against Vietnam, following public submissions and a hearing with government, industry, and NGO representatives.

Taylor Swift Trademarks Voice and Image to Combat AI Misuse
business28 days ago

Taylor Swift Trademarks Voice and Image to Combat AI Misuse

Taylor Swift filed three USPTO trademark applications—two sound marks for “Hey, It’s Taylor Swift” and “Hey, It’s Taylor” and a visual trademark depicting her with a pink guitar—to help guard her voice and likeness against AI-generated impersonations and manipulated images, a strategy IP experts say could bolster protection against “confusingly similar” uses in the AI era.

US accuses China of sweeping campaigns to steal AI secrets
technology1 month ago

US accuses China of sweeping campaigns to steal AI secrets

The White House OSTP director Kratsios accused China-based actors of using proxy accounts and large-scale distillation attacks to probe and replicate U.S. AI models, potentially releasing cheaper, less-guarded rivals; OpenAI and Anthropic have flagged China-based firms behind such attacks, highlighting ongoing IP-theft concerns as the administration says it will share intelligence with AI companies to bolster defenses ahead of a possible Trump trip to Beijing.

US flags industrial-scale AI theft by China as tech race heats up
world1 month ago

US flags industrial-scale AI theft by China as tech race heats up

The White House accuses China of conducting industrial-scale distillation of US frontier AI systems, with Michael Kratsios saying foreign actors are siphoning American AI tech from labs. The memo outlines steps to inform and protect US AI firms, including potential measures to hold perpetrators accountable—such as tighter export controls and adding groups to the entity list—while China denies the allegations. The dispute comes amid an AI arms race and ahead of a Biden-Xi meeting, with previous accusations against Chinese firms like DeepSeek fueling the debate about national security and IP protections.

Trump White House Unveils National AI Framework to Drive Innovation and Protect Americans
politics2 months ago

Trump White House Unveils National AI Framework to Drive Innovation and Protect Americans

The Trump administration unveiled a comprehensive national AI legislative framework targeting six main goals: protect children and empower parents; strengthen American communities and economic growth; safeguard intellectual property while enabling AI learning; prevent censorship and defend free speech; accelerate innovation and ensure U.S. AI dominance; and educate Americans with AI-ready workforce development. The framework calls for federal leadership, uniform national policy, and congressional action to turn these principles into law and avoid a patchwork of state regulations.

IP Clash as Polymarket’s DC Bar Is Named The Situation Room
business2 months ago

IP Clash as Polymarket’s DC Bar Is Named The Situation Room

Global Situation Room sent a cease-and-desist to Polymarket over its Washington bar pop-up, arguing that naming it ‘The Situation Room’ infringes its trademark and could confuse consumers; Polymarket’s bar, billed as the world’s first to monitor the situation with live feeds and trading screens, is set to open at an undisclosed DC location, with Polymarket not yet commenting on the letter.

White House airstrike clips fuse Wii Sports and Yu-Gi-Oh, prompting IP backlash
world2 months ago

White House airstrike clips fuse Wii Sports and Yu-Gi-Oh, prompting IP backlash

White House videos showing U.S.-Israeli operations against Iran mix imagery from Nintendo's Wii Sports and the Yu-Gi-Oh manga, triggering criticism that war is being treated like a game; Yu-Gi-Oh!'s official account said it had no involvement or licensing. The report also notes a deadly bombing in Iran and cites a former official accusing the administration of a cavalier approach to war.

Estée Lauder sues Jo Malone over name use in Zara fragrance
business2 months ago

Estée Lauder sues Jo Malone over name use in Zara fragrance

Estée Lauder Companies has filed a lawsuit against Jo Malone over the use of the Jo Malone name on a Zara fragrance, arguing the branding breaches a contract that barred Malone from using her name for fragrance marketing after selling Jo Malone London; Malone later launched Jo Loves following a non-compete, and Zara’s packaging crediting Jo Malone prompted EL to defend its decades-long brand equity.

Pokémon Brand Objects to White House’s Unauthorized AI Meme
technology2 months ago

Pokémon Brand Objects to White House’s Unauthorized AI Meme

Pokémon Company International said the White House posted a MAGA-themed image resembling its Pokémon Pokopia in an AI-style design without permission, noting they were not involved in its creation or distribution; the White House did not respond, and this adds to ongoing criticism of using branded IP in political messaging without consent.