"Fossil's Smartwatch Exit: What It Means for Wear OS"

TL;DR Summary
Fossil, the main player in the Wear OS smartwatch market, struggled to make a significant impact, with only a 2.2% market share between 2015 and 2023, compared to Apple Watch's 248 million units sold. The neglect of Google's platform, underpowered Qualcomm chips, and the company's focus on traditional watches likely contributed to its struggles. Despite its role in keeping Wear OS alive, Fossil has announced its exit from the smartwatch market.
- Fossil smartwatches made up just 2% of the market 9to5Google
- Fossil is quitting smartwatches The Verge
- Fossil is Done Making Wear OS Watches Droid Life
- One of the biggest smartwatch makers just gave up on Wear OS Digital Trends
- Fossil giving up on smartwatches Boing Boing
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