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"Microsoft Explores Using Windows 11 Start Menu for Targeted Advertisements"

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Source: The Register
"Microsoft Explores Using Windows 11 Start Menu for Targeted Advertisements"
Photo: The Register
TL;DR

Microsoft is testing "recommendations" – ads for apps in the Microsoft Store – in the Windows 11 Start Menu for a small set of US Beta Channel Windows Insiders, frustrating users who expected improvements to its functionality. The feature can be turned off and is part of Microsoft's efforts to gather feedback from Insiders, but the reaction has been largely negative. This move comes as Microsoft aims to block desktop customization tools while facing backlash from the open source community.

Topics:technology#ads#beta-channel#microsoft#start-menu#technology#windows-11
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  1. Microsoft to use Windows 11 Start menu as a billboard with app ads for Insiders  The Register
  2. Microsoft starts testing ads in the Windows 11 Start menu  The Verge
  3. Microsoft's Windows 11 beta testers may start seeing ads in the Start menu  Engadget
  4. Windows 11 or bust: Microsoft is boldly and insistently urging Windows 10 users to move on, or get left behind  TechRadar
  5. Microsoft wants to use Windows 11 Start Menu for adverts  GB News

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