Crimson Desert’s weekly updates turn a lukewarm launch into a global hit

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Source: The Washington Post
Crimson Desert’s weekly updates turn a lukewarm launch into a global hit
Photo: The Washington Post
TL;DR Summary

Pearl Abyss transformed Crimson Desert from a lukewarm launch into a global phenomenon by delivering near-weekly updates that embraced player feedback, a strategy that helped it become the fastest-selling South Korean game with over 5 million copies sold since its March release.

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