"Controversial Mexican Startup's Endangered Fish Health Drink: Unveiling 'Nature's Best Kept Secret'"

Environmental watchdogs have accused Mexico-based startup, The Blue Formula, of violating international trade law by selling a health supplement made from endangered totoaba fish to several countries, including the U.S. and China. The company claims to operate sustainably by sourcing fish from a farm with a permit to breed totoaba, but environmental groups argue that the farm does not have a permit for commercial export. Advocates are concerned that the company and farm could be used as a front to launder wild totoaba, which is illegal and contributes to the decline of critically endangered vaquita porpoises.