Chipotle Turns Finals Fever Into 53,000 Free Burritos With 53 Real Ingredients
Chipotle launches a '53 Years. 53 Real Ingredients' campaign tied to New York and San Antonio's 53-year basketball connection and will award 53,000 free burritos after the championship series. The effort stars Josh Hart and Mikal Bridges in a new 'Time For Real' ad and features limited-time high-protein menu items; after the final game, a text-to-win code posted on X unlocks 53,000 free entrée codes for the first 53,000 fans who text 888-222 (U.S. only, 13+).