Aftxr

Cori Broadus Converts Hardship into Her Makeup Brand AFTXR

Cori Broadus, Snoop Dogg’s daughter, says health struggles—lupus and a 2024 stroke—along with the death of her baby — inspired her to launch the cosmetic brand AFTXR (pronounced “after”), a new chapter meant to empower others, especially those with autoimmune diseases, to feel confident and authentic. She emphasizes stepping out of her comfort zone, pursuing other passions like DJing, and draws support from fiancé Wayne Deuce and her dad as she builds a brand she hopes will encourage resilience through hardship.