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Campaign Advertising

All articles tagged with #campaign advertising

politics1 month ago

GOP asks Supreme Court for stay on party ad-rate ruling

Republican congressional campaign arms filed an emergency appeal with Chief Justice Roberts to block a Fourth Circuit ruling that bars party committees from accessing the lower TV ad rates reserved for candidates, arguing immediate relief is needed before broadcasters begin charging higher rates ahead of the November elections. The Trump administration joined the request; Democrats say the ruling would affect spending dynamics and the case could reach the full Supreme Court for resolution, potentially shaping midterm ad battle and fundraising leverage.

"DeSantis PAC's AI-Generated Trump Voice Attacks Ex-Prez in Iowa Ad"
politics3 years ago

"DeSantis PAC's AI-Generated Trump Voice Attacks Ex-Prez in Iowa Ad"

A pro-Ron DeSantis super PAC called Never Back Down has released a television ad in Iowa that uses an AI-generated version of Donald Trump's voice to attack the former president. The ad accuses Trump of disrespecting Iowa Governor Kim Reynolds and is based on a post from Trump's social media site. This use of AI-generated content in political ads highlights the potential for deepfakes to become a new frontier in campaign advertising. The ad buy was reportedly at least $1 million.