"BYD Dethrones Tesla in EV Sales Race, Musk's Underestimation Turns Tides"
Tesla has outperformed BYD in sales efficiency per store in China, selling over 1,500 EVs per store in the first 10 months of 2023, compared to BYD's under 600. Despite losing the title of the world's biggest EV seller to BYD, Tesla's aggressive real-time sales strategy and direct sales model have contributed to its success. However, analysts warn that Tesla faces challenges in sustaining growth and matching BYD's overall sales, as BYD has a larger number of distributors and a more aggressive expansion plan. Tesla's future plans include focusing on margin improvement and expanding into lower-tier Chinese cities.
