Margot Robbie Channels Kylie Minogue in Chanel Campaign Remix
Margot Robbie leads Chanel’s 25 handbag campaign by reimagining Kylie Minogue’s 2002 Come Into My World video, with director Michel Gondry back behind the camera. A crowd of Robbies traverses a LA soundstage styled as a Parisian street, each carrying a Chanel 25 bag in different colors and sizes, while Minogue makes a pink-windows cameo. The concept mirrors the original’s in-camera tricks, tying Robbie and Minogue’s Neighbours roots and highlighting Chanel at Paris Fashion Week.