All articles tagged with #device pricing
Roku’s reputation for affordable streaming is under pressure as widespread RAM shortages push hardware costs higher (Ultra up to $150, Streaming Stick to $40), with the company warning margins will worsen; a pending Fox takeover could shift control and affect pricing, signaling a potential end to Roku’s budget-friendly advantage despite its broad market presence.
A memory-chip shortage driven by surging AI data-center demand is lifting storage and memory costs, triggering pricing pressure across devices in 2026. Nothing’s Carl Pei warns of 30%+ price hikes on some models, and Samsung hints at repricing; Dell and HP signaled 15–20% increases in the near term. IDC expects smartphone prices to rise 3–8% and PC prices 4–8%, with global device shipments potentially down about 9%. TrendForce also projects reduced smartphone production, while larger brands may gain share as smaller players struggle.}