
Hoboken Ad Man Drops 9 Pounds on 25-Day Sweetgreen-Only Diet, Then Gets Sick on Pizza
Tim Donahue, a 27-year-old Hoboken resident, lost nine pounds after eating exclusively from Sweetgreen for 25 days. Framing the experiment as a healthy counterpart to Morgan Spurlock’s 'Super Size Me,' Donahue focused on the chain’s bowls, particularly the hot honey chicken variety. While he reported increased energy, he noted the high cost and logistical difficulties. Upon ending the challenge, he felt ill after eating pizza, and Sweetgreen subsequently launched its own 30-day challenge based on his video.