Slate: Every Electric Truck CouldBe Profitable by Selling Extras
Slate’s CEO says every barebones electric pickup will be gross margin positive, driven by a pricing model that charges for options usually included by competitors. After the federal EV tax rebate ended, base price rose to $24,950 before destination, positioning Slate’s truck as cheaper than many sedans but pricier than some crossovers. The company targets an 80,000-vehicle breakeven and expects roughly 60% of buyers to upgrade to the squareback SUV, lifting the average price toward $30k; the fastback option could push it higher. If reservations convert and option-ups are popular, Slate could reach profitability before peers, even before adding further accessories.
