
Monterey Car Week Eyes Half-Billion Dollar Auction Week
Monterey Car Week could set a new all-time high for classic-car auctions, approaching $500 million according to Hagerty, driven by a surge in modern supercar demand from Millennials and Gen Z. While Boomer-era models lag, Ferraris and other modern icons command top bids, with standout sales like a 1996 McLaren F1 GTR estimated at $35 million and a 2025 Ferrari Daytona SP3 selling for $26 million, underscoring both record appetite and rising market volatility.



