Shakira released the official video for 'Dai Dai,' her 2026 World Cup anthem with Burna Boy, featuring cameos from soccer stars like Messi and Mbappé; she’ll also headline the World Cup halftime show at MetLife Stadium on July 19.
FIFA announced a Super Bowl-style halftime show for the July 19 World Cup final at MetLife Stadium featuring Shakira, Madonna and BTS, curated by Chris Martin to benefit the FIFA Global Citizen Education Fund; the plan has sparked mixed reactions—some applauding the global star lineup and charity angle, others worried it distracts from the game and resembles American sports traditions.
FIFA will stage a Super Bowl–style halftime show at the World Cup final at MetLife Stadium in New Jersey on July 19, headlined by Madonna, Shakira and BTS, curated by Coldplay’s Chris Martin, with proceeds supporting the FIFA Global Citizen Education Fund to raise $100 million for children’s education and soccer access; the first-ever World Cup final halftime concert aims to blend sport, music and philanthropy for a global audience.
FIFA announced a Super Bowl–style halftime concert for the World Cup final at MetLife Stadium in New Jersey, headlined by Madonna, Shakira and BTS and curated by Coldplay’s Chris Martin, with proceeds supporting the FIFA Global Citizen Education Fund which aims to raise $100 million to help children access education and soccer.
Madonna, Shakira and BTS will co-headline the first FIFA World Cup final halftime show, announced in a teaser by Chris Martin and Elmo; proceeds from the performance will go to FIFA’s Global Citizen Education Fund to help expand education and football access for children. The event is slated for MetLife Stadium in New Jersey on July 19, with Fox Sports and Telemundo presenting in the U.S. The piece also notes the World Cup’s U.S. hosting history (1994) and that 2026 festivities begin June 11.
BTS will headline the FIFA World Cup 2026 Final Halftime Show alongside Madonna and Shakira on July 19 at the New York New Jersey Stadium, with Coldplay’s Chris Martin curating; the show supports the FIFA Global Citizen Education Fund and will be live-streamed globally, featuring Sesame Street and The Muppets in the lineup. BTS’ involvement follows Jungkook’s 2022 World Cup song “Dreamers” and BTS’ 2021 Global Citizen LIVE appearance.
Madonna, Shakira and BTS will headline the first-ever FIFA World Cup final halftime show, performing an 11-minute set at MetLife Stadium in East Rutherford, NJ on July 19, 2026, in a Global Citizen–curated event led by Coldplay’s Chris Martin that will raise funds for education and football access worldwide.
FIFA plans to stage the 2026 World Cup final halftime show on the MetLife Stadium field, potentially pushing the interval well beyond the usual 15 minutes; last year’s Club World Cup used a stand-alone stage to protect the turf. The lineup is expected to be announced May 14, with Coldplay’s Chris Martin curating in partnership with Global Citizen and possible Shakira involvement. A field-based halftime mirrors Super Bowl production and could affect players, coaches, and broadcasters.
Bad Bunny's 2026 Super Bowl halftime show reportedly drew 4.157 billion views worldwide in the first 24 hours across U.S. and global broadcasts, YouTube, and other digital platforms, setting a new viewership record. The 13-minute set averaged 128.2 million viewers during halftime, with the YouTube video surpassing 117 million views. The NFL faced counter-programming over the choice but defended it, with commissioner Roger Goodell praising the performance as unifying.
Roc Nation says Bad Bunny's Super Bowl LX halftime show drew 4.157 billion worldwide views in the first 24 hours across US and global broadcasts, YouTube, and other digital platforms; however, the components and whether the figure was independently verified were not disclosed. The US TV audience averaged 128.2 million, down from 133.5 million last year.
The NFL announced Bad Bunny's Super Bowl LX halftime show would be the first Apple Music Halftime Show to include a multilingual signing program (Puerto Rican Sign Language), a milestone that accompanied the performance watched by an average of 128.2 million viewers.
The FCC concluded there were no violations of decency rules in Bad Bunny’s Super Bowl LX halftime performance after reviewing the broadcast, noting edits that scrubbed explicit lyrics and leaving the matter closed unless new evidence emerges.
The FCC completed a review of Bad Bunny’s Super Bowl LX halftime show at Levi’s Stadium in Santa Clara and found no FCC violations. The performance, delivered largely in Spanish, faced Calls for investigation, with some language reportedly altered or beeped, but regulators concluded the broadcast complied with the rules.
Bad Bunny’s 15-minute Super Bowl halftime show sparked a streaming surge, with U.S. streams jumping from 36.2 million on Feb. 2 to 99.6 million the following day and global streams up 132% to 271 million, helped by his Grammys win; however, Republicans urged the FCC to probe the performance’s content, arguing it was inappropriate despite the criticized lyrics not being performed. The controversy ties into broader backlash over his Spanish-language set and ICE policy, and Turning Point USA promoted an alternative All-American halftime show. The game’s halftime audience reached 128.2 million, slightly below Kendrick Lamar’s 133.5 million last year, with overall NFL ratings declining—a common trend after halftime performances.
Billboard decodes Bad Bunny's Super Bowl LX halftime as a 13-minute celebration of identity and unity, weaving Puerto Rican history and culture—from sugar-cane fields and La Casita to El Apagón and Nuyorican life—into a star-studded performance that includes a wedding on stage, a Grammy tribute to a young fan, and a closing 'Together We Are America' message.