Scarlett Explains WWE Didn’t Embrace Her Sexy Retro Heel Persona
Scarlett says WWE didn't embrace her throwback, sexy heel persona because it clashed with the company's Women's Evolution branding; she wanted a parody-style, provocative act (think bra-and-panties vibes) at odds with WWE's serious-forward push, and noted her strong pre-WWE social-media numbers helped monetize content for others; her perspective, echoed by Kross, highlights a clash between branding and individual presentation in wrestling.
