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Heidi Oneill

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New CEO at Lululemon faces uphill climb to restore momentum
business1 month ago

New CEO at Lululemon faces uphill climb to restore momentum

Lululemon’s incoming CEO Heidi O’Neill takes the helm amid a brutal quarter: North America sales fell 12%, the full-year outlook was cut again, and shares hit an eight-year low after about a 20% plunge. The brand is losing heat as leggings sales dropped about 20%, and a China promo that used a Japanese drum sparked backlash and hurt momentum. Analysts say the company faces a crowded, competitive activewear market and a drifting brand image; O’Neill must reorient product, marketing and international growth to win back younger shoppers who are flocking to Alo, FP Movement and Vuori. Investors will be looking for a clear turnaround plan centered on stronger product innovation, tighter assortment, and disciplined discounting to stabilize and regrow growth.

via CNN|
#athleisure#business#competition
Lululemon settles with founder, adds directors and pledges 18-month non-disparagement
business4 months ago

Lululemon settles with founder, adds directors and pledges 18-month non-disparagement

Lululemon has reached a cooperation agreement ending founder Chip Wilson’s proxy fight, adding two of his nominees to the board and a third director with product/brand expertise; Wilson will not publicly disparage the company for 18 months, clearing the path for incoming CEO Heidi O’Neill as shares have fallen about 30% this year amid tariffs and rising competition.

via CNN|
#board-directors#business#chip-wilson
Lululemon Bets on a Refreshed Board and Heidi O’Neill to Drive Growth
business4 months ago

Lululemon Bets on a Refreshed Board and Heidi O’Neill to Drive Growth

Lululemon filed definitive proxy materials for its June 25, 2026 annual meeting and urged shareholders to vote the WHITE proxy card for three independent director nominees—Chip Bergh, Esi Eggleston Bracey, and Teri List—while opposing Dennis Wilson’s slate. The company outlined a strategic reset under incoming CEO Heidi O’Neill, built around three pillars: product creation, product activation, and enterprise enablement, and highlighted strong 2025 results (revenue $11.1B, $1.8B cash, no debt) and ongoing international expansion. The board emphasizes its refreshed composition and governance expertise to deliver enhanced shareholder value.

via Lululemon|
#annual-meeting#board-refresh#business
Lululemon Taps Nike Veteran Heidi O’Neill to Lead Next Growth Phase
business5 months ago

Lululemon Taps Nike Veteran Heidi O’Neill to Lead Next Growth Phase

Lululemon has named Heidi O’Neill, a Nike veteran who helped scale Nike’s business, as its next CEO, effective Sept. 8, to accelerate product breakthroughs and deepen the brand’s cultural relevance after a period of slower growth. O’Neill will receive a $1.4 million salary, a target bonus of 200%, about $10 million in equity, plus one-time grants and a $2 million retention bonus, while interim co-CEOs Meghan Frank and André Maestrini remain in the short term. The appointment comes as investors weigh how the company can reset growth after missteps and a decline in market value; shares moved lower after the news.

via wwd.com|
#business#ceo#heidi-oneill
lululemon appoints Heidi O’Neill as next CEO to drive global growth and product innovation
business5 months ago

lululemon appoints Heidi O’Neill as next CEO to drive global growth and product innovation

lululemon’s board unanimously named Heidi O’Neill as the next CEO, effective September 8, 2026, with interim co-CEOs Meghan Frank and André Maestrini stepping down from the role once she joins and resumes their prior positions; O’Neill brings three decades of experience including a long tenure at Nike and board roles with Spotify, Hyatt, and Lithia & Driveway, and will base in Vancouver as she aims to accelerate product breakthroughs, deepen brand relevance, and unlock global growth.

via Lululemon|
#brand-strategy#business#ceo-appointment