food-and-beverage2 hours ago
Lay's Unveils Five-Part Holiday Chip Lineup, Starting with Turkey and Scalloped Potato Flavors
PepsiCo’s Lay's brand has launched its 'Holi-LAY'S' limited-time holiday collection, featuring five flavors inspired by traditional Thanksgiving dishes. The initial release, available nationwide on October 25, includes Roasted Holiday Turkey and Cheddar Scalloped-Style Potatoes. A Maple Bacon variety follows on November 8, while chocolate-covered Wavy chips debut at select retailers on December 1, expanding in 2027. The brand positions these snacks as both festive treats and gifts, citing survey data that 78% of consumers consider food a top holiday gift. A sweepstakes offering prizes like a Le Creuset multicooker began on October 26.
