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In Store Experience

All articles tagged with #in store experience

Target unveils Beauty Studio, spotlighting 90 brands, many new to retail
business16 minutes ago

Target unveils Beauty Studio, spotlighting 90 brands, many new to retail

Target is launching its Beauty Studio on Sept. 10 in more than 600 stores and online, featuring about 1,600 products from 90 brands—two-thirds new to Target—and designed as a curated, education-focused shopping destination with beauty advisers, rotating editor picks, and exclusive Target Circle offers, giving several brands their first brick-and-mortar exposure (examples include Remilia Hair, Clearstem, Borghese, By the Beach Suncare and Fur).

Starbucks CEO Revives Personal Touch Amid Turnaround Efforts
business1 year ago

Starbucks CEO Revives Personal Touch Amid Turnaround Efforts

Starbucks is reintroducing the practice of baristas writing on cups with Sharpie markers, a tradition phased out during the pandemic, to enhance the in-store customer experience. New CEO Brian Niccol announced the plan, which aims to add a personal touch to orders and differentiate the in-store experience from mobile orders. Starbucks plans to purchase 200,000 Sharpies for this initiative, though it's unclear if this will replace or complement the current adhesive printouts. The move is part of broader efforts to revitalize the brand with more welcoming interiors and improved service.