Jennifer Lawrence Launches 'Mes' Haircare Brand, Citing Creative Passion Over Financial Gain
Jennifer Lawrence launched her haircare brand, Mes, on October 27, 2026. The line features three products: a repair mask, restyling serum, and volumizing mist. Developed with scientist Jasmina Aganovic, the brand focuses on 'biodesigned' formulas that alter hair structure rather than just coating it. Lawrence emphasized that the venture is a creative extension of her acting career, not a financial safety net, despite concerns about the saturated celebrity beauty market.