All articles tagged with #maggie gauger
Lululemon CEO Heidi O’Neill has launched a major C-suite overhaul one month into her tenure, creating two new executive roles and removing two existing ones to refocus the company on product innovation and operational efficiency.
Lululemon has appointed Maggie Gauger, the former CEO of Athleta, as its new president and chief product officer, a role created specifically for her. The move follows the recent arrival of CEO Heidi O’Neill and coincides with the departure of two other senior executives. Lululemon is also seeking new leaders for brand, communications, and technology roles, signaling a broad restructuring effort to address recent sales declines and competitive pressures in the athleisure market.
Nike's head of North American women's business, Maggie Gauger, is leaving to become CEO of Athleta, a move that signifies a strategic shift for both brands amid challenges in their women's apparel segments. Gauger's departure is a setback for Nike as it aims to strengthen its female customer base, while Athleta seeks to revitalize its brand under new leadership.