Target Reimagines Beauty with a 600-Store Studio as Ulta Partnership Ends
Ulta Beauty’s six‑year in‑store partnership with Target ends this summer, making way for Target Beauty Studio—a curated, prestige‑focused beauty area launching in more than 600 stores and online this fall with 80+ brands (60 new to Target) and exclusive launches, plus Target Circle rewards, as Target pivots to become a premier beauty destination; the Ulta partnership is set to conclude in 2026.