All articles tagged with #project trident
Amazon Game Studios has canceled its Lord of the Rings MMO amid layoffs and a broader pause on MMO development, but says it will continue to explore a compelling new Middle-earth game experience in collaboration with the IP holder; no MMO is currently in development, and details about any future LOTR projects remain unclear.
In Oct 2025, Amazon Games Studios laid off a large portion of its staff as part of a company-wide 14,000-job reduction, with Project Trident—the Nordic-inspired, AI-powered game—one of the titles affected. The project had been dramatically reworked to incorporate generative AI for NPC interactions and combat, shifting from an initial Shadow of the Colossus‑style concept to a Helldivers‑like design before changing course again to a single-player linear narrative. An internal AI mandate preceded the layoffs, though Amazon says the role reductions were due to a strategic shift rather than AI itself. The broader context includes New World’s end-of-life and ongoing questions about the Lord of the Rings MMO, which Amazon says remains in development in some form.
Target is considering launching a paid membership program, internally titled Project Trident, similar to Amazon Prime and Walmart Plus, offering free shipping and extra discounts. The program could cost around $10 to $15 per month and is expected to launch this year. Target will be competing with established programs like Amazon Prime and Walmart Plus, which offer free deliveries and additional deals. The retailer already has a free loyalty program called Target Circle and may integrate its grocery-delivery business, Shipt, into Project Trident.