Oscar Mayer renames iconic Wienermobile to 'Frankmobile'.
The Oscar Mayer Wienermobile will now be known as "Frankmobiles" to promote the company's new recipe for All Beef Franks. The rebranding includes new saucy exterior decals, Frank Whistles, and a newly renamed class of Hotdoggers behind the wheel. The Frankmobiles will also be handing out coupons for free hot dogs, but only for visitors named Frank or any iteration of the name. It is unclear whether the rebranding is permanent or just for the promotional campaign.
