Magnite Eyes Upside as Google AdTech Ruling Opens Fresh Competition
Magnite (MGNI) could benefit from the latest Google AdTech antitrust developments, with Craig-Hallum maintaining a Buy rating and a $28 price target as it asserts independent ad-tech players—especially SSPs—stand to gain from reduced Google dominance; Magnite, the second-largest SSP, is positioned to capture upside as the ad-tech landscape shifts, helping MGNI rally amid growing retail bullish sentiment and ongoing chatter about a potential market rebalancing.